To paraphrase the luminous creative agency M&C Saatchi, I strive to work (and live) by the principle of “brutal simplicity.”

My design aim is strong, clear visual storytelling with a minimum of “fluff”. I appreciate natural forms and a prodigious use of negative space. Folk and traditional art, Japanese and Scandinavian design, architecture, history, and the natural world all influence my work deeply.

I lean on excellent photography and beautiful typefaces, combined with function-first layouts to deliver content by way of a natural flow and unobstructed, powerful messaging.

What I Do

I am an expert Adobe Creative Suite user with nineteen years of experience working in print and digital design applications. My focus is branding and advertising design. I have worked on packaging/labeling, magazine and newspapers, business systems, websites, display ads, even large format signage. I am also a front end web developer with video editing and motion graphics experience. I use Google Web Designer, Figma, Canva, and other tools as well.

Having worked in marketing and design departments for many years, I understand the challenges of business design. Communication and flexibility are absolutely vital to the process of idea exchange when it comes to designing projects for a brand, whether large or small. This experience makes me uniquely equipped to communicate with my clients and offer the best value and impact for your goals. Working with me is a good ROI. ♥

I have had the benefit of learning by doing real world jobs with an incredible array of designers, art directors, programmers, salespeople and marketers. As a design-addicted autodidact, I can set my own difficulty level high and dive deeply to develop the skills and resources I need to thrive as a professional creative.

This self-guided design education brings a wellspring of creativity, passion and perspective to every design I create.  My unique relationship to the design world lets me push the limit of my abilities so that my clients can reap the benefits.

My formal education is in Anthropology.

Who I Am

I paint, sculpt and do mixed media art. I love to garden, hike/backpack, and learn new outdoor skills. If I’m not at my desk, I’m outside somewhere.

I grew up in, live, play and work in the San Francisco Bay Area.